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What Your Analytics Dashboard Is Really Telling You

Learn which content metrics matter, how to read inquiry volume, and why attribution beats vanity engagement.

Maya Patel

Insights Lead

  • 7 min read

1. Look Beyond Likes

A post can look popular and still send nobody to your restaurant. Rank content by conversations started, CTA clicks, and inquiries, not only reach.

  • Content performance over 7, 30, and 90 days
  • Direct inquiries tied to a post or story
  • CTA clicks on ordering and reservation links

2. Act on the List

Repeat the formats that create inquiries. Retire posts that only collect likes. That is how analytics becomes a weekly habit instead of a report nobody opens.

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